Zhongxiang Group takes "committed to becoming an innovator of commercial real estate and tourism real estate in China's new town complex" as its strategic goal, adheres to the enterprise spirit of "seeking truth, pragmatism, cooperation and efficiency", actively develops and strives to innovate, It has developed into a comprehensive multinational group company pattern integrating Zhongxiang Trading Group, Zhongxiang Real Estate Group, Zhongxiang Tourism Group and Zhongxiang Investment Group.
Zhongxiang Group strives to build urban residents' own cultural and commercial centers, build urban landmark cultural and commercial centers, comprehensively enhance the overall image of the town, activate the urban economy, rearrange the urban commercial pattern, promote the integration of urban and rural areas, and narrow the gap between urban and rural areas. Improving the quality of life and taste of residents is the historical responsibility entrusted to Zhongxiang people by the times and Zhongxiang's outstanding contribution to society.
