The following is an analysis of the demand characteristics and dynamics of China's property management industry from 2018 to 2022:

1. demand characteristics

demand diversification

With the acceleration of urbanization, people's demand for community and community management services is gradually diversified. In addition to basic property management and security services, owners also have higher requirements for garbage removal, greening maintenance, parking management and other services.

Intelligent Trends

The rapid development of emerging technologies, especially the application of technologies such as the Internet of Things, big data, and artificial intelligence, has made the intelligence of the property management industry a trend. The owners put forward higher expectations for intelligence, such as the establishment of intelligent buildings, the application of intelligent parking, intelligent monitoring, intelligent fire control, intelligent ladder control and so on. Digital transformation has become an irreversible trend. Digital transformation brings both opportunities and challenges:

Digital transformation brings huge opportunities for property companies to improve management efficiency, improve service quality, and reduce management costs. But it also faces opportunities and challenges: technological change, organizational restructuring, human resources training and other challenges.

The main trend of digital transformation

• Cloud native technology

Through cloud native technology, property enterprises can realize application management, container orchestration, service grid and other functions to improve the reliability and scalability of the system.

• property management platform

through the property management platform, property enterprises can realize information sharing, comprehensive management, data visualization and other functions, paperless office, mobile office. Improve service level and management efficiency, and provide data support for leadership decision-making.

• AI technology

the application of AI technology in property management has been initially launched. through intelligent equipment such as indoor security monitoring and intelligent access control, automatic building management can be realized, the degree of intelligence can be further improved, and more convenient services can be provided.

• Internet of things technology

Through the application of Internet of things technology, property managers can immediately understand the operation status of property facilities and equipment, quickly respond to abnormal events, and improve the efficiency and safety of property management.

• Blockchain technology

Blockchain technology can realize data sharing and data security, and provide a more reliable guarantee for the property management platform.

digital transformation needs

digital transformation needs not only the support of technological upgrading, but also the development and improvement of corresponding management systems to build emerging property enterprises that can keep up with technology, management and talents.

Property sinking

With the continuous acceleration of urbanization and the increasing number of urban communities, more and more communities and communities begin to adopt the form of community property, and property sinking has become a trend. At the same time, in order to improve the quality of service, property companies began to regionalize alliances, resource sharing and cross-border cooperation.

2. market trends

• Enterprise competition intensifies

Market competition intensifies, and various property companies are increasing their publicity and marketing efforts. At the same time, some new types of operating enterprises have emerged, which realize efficient property leasing and management by holding assets.

• Policy Support

The national policy level began to strengthen the regulation and support for the property management industry, and gradually clarified the scope and standards of property services. The government has also begun to encourage social capital to enter this field, providing financial subsidies and tax incentives and other policy support.

• industry reshuffle

In the past few years, the property management industry has developed rapidly, and the number of enterprises in the industry has increased sharply. But at the same time, there are some problems, such as uneven service quality, price war and vicious competition among enterprises, which promotes the industry to enter the reshuffle period.

To sum up, in the next few years, China's property management industry will continue to develop in the direction of digitalization and intelligence, and the demand will become more and more diversified. Enterprises need to improve service quality, strengthen their own ability and brand image. Policy support will continue to strengthen, and the reshuffle period will also promote further integration of the industry.